Coverage
The Pink Hat Guy “A Man of the People”
The Pink Hat Guy is an iconic figure at Wrigley Field and on Chicago Cubs Baseball television. He is nationally recognizable by virtue of his position right behind home plate and is seen by hundreds of millions of TV viewers every season. The Pink Hat Guy is in the game every pitch.
Pictures of the Pink Hat Guy sitting behind home plate over the last 49 years have been in Sports Illustrated, The York Times, USA Today and in countless publications from all over the US and internationally.
One example of his visibility is the World Series final game 2016 which was watched by 40 Million people. Nearly 40% of the TVs in use that night were tuned into Fox for that game.
Views by fans reach into the billions when rebroadcasts and highlights on news channels from across the US are included.
The Pink Hat Guy is a walking billboard and is the most seen individual in Cubs history.
The Pink Hat Guy gets unprecedented coverage during the playoff series of games.
Pink Hat Guy is seen on a regular basis on the WGN Superstation, Comcast, WLS, ABC, ESPN, FOX and the home stations for the teams the Cubs play in the regular season.
The Pink Hat Guy is a national treasure and an institution around the world of baseball.
The first time at bat doing a national commercial The Pink Hat Guy’s Goulden’s Mustard commercial got 1.3 million views in 3 days.
“Never Fear the Pink Hat Guy is Here.”